Made With Activated Carbon And Essential Oils This Product Purifies The Air By Absorbing Pollutants And Eliminating Odors Vegan Product EcoFriendly According to the World Health Organization, indoor air pollution is responsible for the death of 1.6 million people a year - that's one death every 20 seconds. For those who feel the need to make their home a safer place, Attitude offers a unique solution using activated carbon that captures and traps air contaminants due to its highly porous structure.