Allergen, Gluten, Dairy & GMO Free† The Original Gummy Vitamin Promotes Healthy Bones Dietary Supplement Free of Artificial Colors & Flavors Purity - Potency - Quality Tested Hello! We are Oliver and Olivia, nice to meet you! At Hero we believe in embracing a healthy, happy life through positive nutrition. That's why in 1997 we invented Yummi Bears, The Original Gummy Vitamin, and in 2007 we created Slice of Life for adults. We are passionate about providing essential nutrients in delightfully yummi, fun to take gummies for the whole family that are made with natural ingredients and lots of love. For us, pure love deserves pure nutrition. With love, Oliver, Olivia and Everyone at Hero Nutritionals. Healthy Bones, Happy Teeth. Yummi Bears Sugar Free Vitamin D3 help support bone, oral and immune health in a delightfully yummi gummy that has no added sugar, sugar alcohols or artificial sweeteners. Calcium Absorption - Increases calcium absorption D3 Vitamin - 250% DV per serving. Bone Health - For strong bones. Immune Health - Supports immune function. Sugar Free - No sugar added. Oral Health - For strong teeth. †Free of: GMO, sugar alcohols, gluten, yeast, wheat, dairy, eggs, soy, salt, peanuts, shellfish, fish, artificial flavors, artificial colors and artificial preservatives.