Created by a Dentist Committed to Results Healthy Teeth & Gums No Sodium Lauryl Sulfate or Artificial Ingredients Formulated to Help prevent gingivitis Reduce plaque buildup Freshen Breath The Natural Dentist was created by a dentist to provide effective oral care for his patients' teeth and gums. Because our products are formulated with a scientific blend of natural ingredients, you don't have to choose between natural and effective. Uses: Helps prevent gingivitis and reduce plaque