Fight Cavities Whitens and Brightens Teeth Freshens Breath Removes Plaque & Tartar With MicroActive CoQ10-SR Fights Cavities, With Fluoride Remove Plaque and Tartar, With Hydrated Silica Whiten and Brighten Teeth, with Vitamin C Freshen Breath, With a Refreshing Mint Flavor Perfect Smile Fluoride-Free Toothpaste is the perfect choice for people who want a fresh-tasting toothpaste that protects teeth with fluoride - but contains no sodium lauryl sulfate, parabens, sugar, artificial sweeteners, gluten, or animal products. This proprietary formula features hydrated silica, which has mild scrubbing action that helps remove plaque, plus fluoride, which protects tooth again tooth decay. And it's sweetened with xylitol and sorbitol - which do not cause cavities. Best of all, Perfect Smile contains MicroActive CoQ10-SR, a sustained-release, water-soluble, highly-advanced form of CoEnzyme Q10.